Rethink Marketing



An Interview with Rosemary Remacle: Is Technology Changing
the Face of Startup Marketing?

We continue our series on marketing evolution with a conversation with Rosemary Remacle, principal of Market Focus and past venture partner at Sevin Rosen Funds. Join us to learn what has changed and surprisingly, what still remains the same when it comes to marketing at startups and early stage companies.

Is B2B Marketing Becoming Obsolete?
A recent online discussion on Forrester Research reviewed trends in the B2B segment and how they will impact and change the marketing function as a whole. Will commodization, consumerism, ad avoidance, globalization, and peer influence make marketing irrelevant?

Ten Reasons to Engage a Marketing Consultant
Not sure you need outside marketing expertise? Here's why you do.